Galaxy Smartphone
Overview
Product sourcing insights & recommendations
Samsung has solidified its global leadership in the smartphone market through 2026, reaching a 23% market share by Q2 Counterpointresearch. The brand's success is anchored by two key pillars: the sustained momentum of the AI-enhanced Galaxy S25 series, which outperformed its predecessor by 5% in sales Counterpointresearch, and the record-breaking adoption of its 8th-generation foldables, which saw a 50% sales increase in Europe Samsung.
Consumer interest in the foldable category hit an all-time high in July 2026, driven by a significant migration of users upgrading from Flip models to the larger Z Fold8 Samsung. Despite rising component costs, Samsung remains the dominant force in the premium flagship and foldable segments.
Detailed analysis of shipment shares, flagship feature performance, and secondary market pricing data can be found in the report below.
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Sources & References
27 sources cited · Verified industry data & reports
Global Smartphone Market Share: Quarterly
Counterpoint Research
Samsung led the global smartphone market with a 20% share, growing 7% YoY in Q2 2025. The growth was mainly driven by a successful mid-tier ...
IDC - Smartphone Market Share
IDC | Trusted Tech Intelligence
The average selling price of a smartphone will reach $581 in 2026, up 27.6% in a single year and revised upward from the $550 we projected last ...
Smartphone Market Size, Share, Value | Growth Report ...
Fortune Business Insights
The global smartphone market market size is valued at USD 642.64 billion in 2026 and is expected to grow to USD 1129.19 billion by 2034,
Smartphone Market Size, Share & Trends Report, 2026-2033
Grand View Research
Smartphone market size was valued at $537.6 billion in 2025, and is projected to grow from $556.4 billion in 2026 to $749.1 billion by 2033,
Smartphones Market Size, Outlook & Industry Forecast, 2031
Mordor Intelligence
By end user, consumer devices represented 79.92% of revenue in 2025, while enterprise and SME adoption is rising at a 4.71% CAGR through 2031.
Samsung smartphone market share quarterly 2026
Statista
In the second quarter of 2026, the company held a 22.6 percent share of global smartphone shipments. Its longtime rival Apple ranked second with ...