Honor Promo

Alibaba.com

Overview

Product sourcing insights & recommendations

www.accio.com
www.4imprint.com
25 来源

The phrase 'honor promo' in 2026 refers to two distinct but converging market directions: Honor’s high-tech marketing campaigns (specifically focused on AI and foldable durability) and the broader promotional product industry trends that emphasize meaningful, high-utility "swag" over traditional giveaways.

Honor Brand & Product Trends (2026)

Honor has emerged as a major innovator, positioning itself as a leader in "accessible flagships" and high-end hardware AlibabaHonor.

* AI-First Marketing: At MWC 2026, Honor’s "Believers in the Future of AI" campaign highlighted a "Robot Phone" prototype and deep AI integration in MagicOS 10 HonorAlibaba.

* Hardware Innovation: Key products include the Honor Magic V6 (foldable) featuring a Silicon-carbon Blade Battery and robotic camera actuation AlibabaHonor.

* Market Momentum: Honor was the fastest-growing global vendor in 2025/2026, targeting the mid-to-high-end segment ($300+) to offset rising component costs InstagramAccio.

* Promotional Stunts: To demonstrate durability, Honor used high-profile stunts like a Guinness World Record card-throwing event and zipline tests for its foldable hinges Honor.

Market Trends for Promotional Products (2026)

The promotional landscape is moving toward "merch that matters" PromocentricTheodmgroup.

* Phygital Engagement: Integrating QR or NFC codes into physical products to unlock digital content or loyalty rewards Promocentric.

* Cloud Dancer Aesthetic: A shift toward Cloud Dancer (calm white) as the trending color, representing sophistication as an antidote to digital noise Promocentric.

* Sustainability & Wellness: High demand for eco-friendly materials and wellness-focused items like portable massagers or weighted blankets PromocentricEscalent.

Top Sourcing Opportunities

The files below contain detailed sourcing data for the latest Honor flagship models, with prices for the Magic V6 starting around $874 and the Magic 7 series starting near $585 AlibabaAlibaba.

Based on these Honor 2026 insights, you can continue with:

Honor Magic V6 Foldable Smartphone

Products · 2 lists

Hon or Magic V6 Foldable Smartphone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging 5G Smartphone

Hon or Magic V6 Foldable Smartphone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging 5G Smartphone

$874-9994.9(910)
MOQ: 1 piece
Honor Magic V6≤5h response time
Guangzhou Lada Trading Co., Ltd.Guangzhou Lada Trading Co., Ltd.🇨🇳CN1 yr
New 2026 Honor Magic V6 Foldable 5G CDMA Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery French

New 2026 Honor Magic V6 Foldable 5G CDMA Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery French

$1,340-1,8004.8(959)
MOQ: 1 set
Honor Magic V62600+ store reviews20% reorder rate100+ views from America≤4h response time
Shenzhen Yi Shang Electronic Technology Co., Ltd.Shenzhen Yi Shang Electronic Technology Co., Ltd.🇨🇳CN8 yrs
2026 Original Honor Magic V6 5G Ultra-thin Foldable Phone 7.95"/6.52" Snapdragon 8 Elite Gen 5/7150mAh/80W Fast Charging/NFC

2026 Original Honor Magic V6 5G Ultra-thin Foldable Phone 7.95"/6.52" Snapdragon 8 Elite Gen 5/7150mAh/80W Fast Charging/NFC

$1,500-1,9994.6(325)
MOQ: 1 piece
Honor Magic V6200+ store reviews16% reorder rate≤2h response time
Fuzhou Jinrui Qianyuan Trade Co., Ltd.Fuzhou Jinrui Qianyuan Trade Co., Ltd.🇨🇳CN5 yrs
Hon or Magic V6 Foldable Smartphone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging 5G Smartphone

Hon or Magic V6 Foldable Smartphone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging 5G Smartphone

$276-319.204.0(502)
MOQ: 1 piece
Honor Magic V6≤6h response time
Guangzhou Ranqi Trading Co., Ltd.Guangzhou Ranqi Trading Co., Ltd.🇨🇳CN1 yr
Honor Magic V6 Foldable 5G Smartphone 7.95" OLED 120Hz Snapdragon 8 Gen 5 64MP+50MP+50MP Camera 6850mAh Battery 120W Quick

Honor Magic V6 Foldable 5G Smartphone 7.95" OLED 120Hz Snapdragon 8 Gen 5 64MP+50MP+50MP Camera 6850mAh Battery 120W Quick

$1,390-1,8004.8(955)
MOQ: 1 piece
Honor Magic V6500+ store reviews45% reorder rate100+ views from America≤3h response time
Fujian Orange Citron Industry And Trade Co., Ltd.Fujian Orange Citron Industry And Trade Co., Ltd.🇨🇳CN5 yrs
Hon or Magic V6 Foldable Smartphone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging Folding Smartphone

Hon or Magic V6 Foldable Smartphone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging Folding Smartphone

$1,500-1,9594.9(602)
MOQ: 1 piece
Honor Magic V6100+ store reviews29% reorder rate100+ views from America≤2h response time
Shenzhen Dmlong Intelligent Technology Co., Ltd.Shenzhen Dmlong Intelligent Technology Co., Ltd.verified🇨🇳CN1 yr
New 2026 Honor Magic V6 Foldable 5G CDMA Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery French

New 2026 Honor Magic V6 Foldable 5G CDMA Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery French

$1,340-1,8004.5(725)
MOQ: 1 set
Honor Magic V6≤4h response time
Xiamen Zhangzhu Electronic Products Co., Ltd.Xiamen Zhangzhu Electronic Products Co., Ltd.🇨🇳CN1 yr
Honor Magic V6 Foldable 5G Smartphone 7.95" OLED HD Display Octa Core 120Hz Snapdragon 800 Series 6000mAh Waterproof Shockproof

Honor Magic V6 Foldable 5G Smartphone 7.95" OLED HD Display Octa Core 120Hz Snapdragon 800 Series 6000mAh Waterproof Shockproof

$314.62-325.153.8(135)
MOQ: 1 set
Honor Magic V6≤1h response time
Shenzhen Qifanzhi Trading Co., Ltd.Shenzhen Qifanzhi Trading Co., Ltd.🇨🇳CN1 yr
New 2026 Honor Magic V6 Foldable 5G CDMA Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery French

New 2026 Honor Magic V6 Foldable 5G CDMA Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery French

$1,258.754.7(306)
MOQ: 1 set
Honor Magic V6≤4h response time
Beijing Yifengzhiyuan International Trading Co., Ltd.Beijing Yifengzhiyuan International Trading Co., Ltd.🇨🇳CN1 yr
Original Honor Magic V6 Foldable 5G Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery NFC Dual Sim

Original Honor Magic V6 Foldable 5G Smartphone 7.95" OLED 120Hz Display Snapdragon8 Elite Gen5 ESIM 6660mAh Battery NFC Dual Sim

$636-6684.8(308)
MOQ: 1 set
Honor Magic V6
Xiamen Junlanruijing Trading Co., Ltd.Xiamen Junlanruijing Trading Co., Ltd.🇨🇳CN1 yr
Hon or Magic V6 Folding Mobile Phone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging 5G Smartphone

Hon or Magic V6 Folding Mobile Phone 7.95 Inch Snap Dragon 8 Elite Gen5 6660mAh 80W Fast Charging 5G Smartphone

$681.36-854.093.4(802)
MOQ: 1 piece
Honor Magic V6≤10h response time
Yiwu Sege Import And Export Co., Ltd.Yiwu Sege Import And Export Co., Ltd.🇨🇳CN1 yr
Honor Magic V6 2026 7.95'' 120Hz Oled SD 8 Elite Gen 5 50MP Camera up to 7150mAh IP69 Waterproof 5G Foldable Smartphone

Honor Magic V6 2026 7.95'' 120Hz Oled SD 8 Elite Gen 5 50MP Camera up to 7150mAh IP69 Waterproof 5G Foldable Smartphone

$1,400-1,9304.9(196)
MOQ: 1 piece
Honor Magic V611% reorder rate≤3h response time
Shenzhen Seleven Electronic Technology Co., Ltd.Shenzhen Seleven Electronic Technology Co., Ltd.🇨🇳CN1 yr
Hot Sell Fold Screen 5G Smartphone for Honor V2 Android Mobile Phone Foldable Screen China Brand Unlocked Mobile

Hot Sell Fold Screen 5G Smartphone for Honor V2 Android Mobile Phone Foldable Screen China Brand Unlocked Mobile

$835.884.4(879)
MOQ: 1 piece
Honor Magic V6≤5h response time
Shenzhen Futian District Chaoren Shengtang Trading Firm (Individual Business)Shenzhen Futian District Chaoren Shengtang Trading Firm (Individual Business)🇨🇳CN1 yr
Honor Magic V3 5G 7.92" 12/512 GLOBAL VERSION SD8Gen3 5150mAh Foldable by FedEx

Honor Magic V3 5G 7.92" 12/512 GLOBAL VERSION SD8Gen3 5150mAh Foldable by FedEx

$1,699.77-2,099.774.9(662)
MOQ: 1 piece
Honor Magic V625% reorder rate≤5h response time
BEQUATOR CORPORATION LIMITEDBEQUATOR CORPORATION LIMITED🇭🇰HK24 yrs
Original Used Mobile Phones Wholesale with PlayStore 16+256GB for Honor Magic V2 Foldable 5G Smartphone

Original Used Mobile Phones Wholesale with PlayStore 16+256GB for Honor Magic V2 Foldable 5G Smartphone

$650-6804.5(944)
MOQ: 1 piece
Honor Magic V613% reorder rate≤10h response time
Shenzhen Supplier Technology Co., Ltd.Shenzhen Supplier Technology Co., Ltd.🇨🇳CN2 yrs
Global Honor Magic V6 7.95" 120Hz OLED SD 8 Elite Gen 5 50MP Camera 6660mAh Battery IP68/IP69 Waterproof 5G Folding Smart Phone

Global Honor Magic V6 7.95" 120Hz OLED SD 8 Elite Gen 5 50MP Camera 6660mAh Battery IP68/IP69 Waterproof 5G Folding Smart Phone

$1,299-1,9994.4(425)
MOQ: 1 piece
Honor Magic V6200+ store reviews21% reorder rate≤2h response time
Pingdingshan Suifan Trading Co., Ltd.Pingdingshan Suifan Trading Co., Ltd.🇨🇳CN3 yrs
2024 New Honor Magic V Flip 5G Smartphone Snapdragon 8 + Gen1 50MP+12MP Camera 4800mAh Battery 66W Fast Charging AMOLED CDMA/LTE

2024 New Honor Magic V Flip 5G Smartphone Snapdragon 8 + Gen1 50MP+12MP Camera 4800mAh Battery 66W Fast Charging AMOLED CDMA/LTE

$7884.5(346)
MOQ: 1 piece
Honor Magic V650% reorder rate≤4h response time
Guangzhou Anmu Electronics Co., Ltd.Guangzhou Anmu Electronics Co., Ltd.🇨🇳CN1 yr
Honor Magic V5 14 Pro Max Global Version Smart Cell Phone with Octa Core CPU 512 GB ROM Dual SIM Card Support CDMA & LTE

Honor Magic V5 14 Pro Max Global Version Smart Cell Phone with Octa Core CPU 512 GB ROM Dual SIM Card Support CDMA & LTE

$12,5004.2(721)
MOQ: 1 piece
Honor Magic V6100+ views from America≤3h response time
Mofeng electronic technology INCMofeng electronic technology INC🇺🇸US1 yr
2026 New Arrival Honor Magic V6 5G Folded Screen Snapdragon 8 Elite 80W 4.1mm Thickness for Honor AI Life

2026 New Arrival Honor Magic V6 5G Folded Screen Snapdragon 8 Elite 80W 4.1mm Thickness for Honor AI Life

$1,479-2,0494.7(402)
MOQ: 1 piece
Honor Magic V6100+ store reviews20% reorder rate100+ views from America≤6h response time
Shanghai Bioe International Trade Co., Ltd.Shanghai Bioe International Trade Co., Ltd.🇨🇳CN3 yrs
Honor Magic V6 5G Folded Screen AMOLED Octa Core Snapdragon 800 Series 80W 4.1mm French/Spanish 120Hz Dual SIM 6000mAh Android

Honor Magic V6 5G Folded Screen AMOLED Octa Core Snapdragon 800 Series 80W 4.1mm French/Spanish 120Hz Dual SIM 6000mAh Android

$1,691-2,0484.8(363)
MOQ: 1 piece
Honor Magic V636% reorder rate≤1h response time
Fuzhou Cangshan District Silk Road Cloud Trade Technology Co., Ltd.Fuzhou Cangshan District Silk Road Cloud Trade Technology Co., Ltd.🇨🇳CN1 yr
2024 New Arrival Fashion Honor Magic Vs3 5G Folded Screen 7.92" Snapdragon 8 Gen2 MagicOS 8.0.1 120Hz 66W BATTERY 5000 Mah NFC

2024 New Arrival Fashion Honor Magic Vs3 5G Folded Screen 7.92" Snapdragon 8 Gen2 MagicOS 8.0.1 120Hz 66W BATTERY 5000 Mah NFC

$1,010-1,2504.3(143)
MOQ: 1 piece
Honor Magic V650+ store reviews11% reorder rate≤9h response time
Jinjiang Qingyang Street Nianniu E-Commerce FirmJinjiang Qingyang Street Nianniu E-Commerce Firm🇨🇳CN2 yrs
Original New Ho nor Magic Vs3 5G Foldable Screen 120Hz 16GB+1TB Snap dragon 8 Gen 2 50MP 66W 5G Folding Phone

Original New Ho nor Magic Vs3 5G Foldable Screen 120Hz 16GB+1TB Snap dragon 8 Gen 2 50MP 66W 5G Folding Phone

$950-1,2304.6(460)
MOQ: 1 piece
Honor Magic V6
Shenzhen Omis Electronics Technology Co., Ltd.Shenzhen Omis Electronics Technology Co., Ltd.verified🇨🇳CN9 yrs
Honor Magic V3 5G 7.92" 12/512 GLOBAL VERSION SD8Gen3 5150mAh Foldable by FedEx

Honor Magic V3 5G 7.92" 12/512 GLOBAL VERSION SD8Gen3 5150mAh Foldable by FedEx

$1,699.77-2,099.774.9(662)
MOQ: 1 piece
Honor Magic V6
BEQUATOR CORPORATION LIMITEDBEQUATOR CORPORATION LIMITEDverified🇭🇰HK12 yrs
Original Used Mobile Phones Wholesale with PlayStore 16+256GB for Honor Magic V2 Foldable 5G Smartphone

Original Used Mobile Phones Wholesale with PlayStore 16+256GB for Honor Magic V2 Foldable 5G Smartphone

$650-6804.6(944)
MOQ: 1 piece
Honor Magic V6
Shenzhen Supplier Technology Co., Ltd.Shenzhen Supplier Technology Co., Ltd.verified🇨🇳CN4 yrs
Global Honor Magic V6 7.95" 120Hz OLED SD 8 Elite Gen 5 50MP Camera 6660mAh Battery IP68/IP69 Waterproof 5G Folding Smart Phone

Global Honor Magic V6 7.95" 120Hz OLED SD 8 Elite Gen 5 50MP Camera 6660mAh Battery IP68/IP69 Waterproof 5G Folding Smart Phone

$1,299-1,9994.5(425)
MOQ: 1 piece
Honor Magic V6
Pingdingshan Suifan Trading Co., Ltd.Pingdingshan Suifan Trading Co., Ltd.verified🇨🇳CN12 yrs
2024 New Honor Magic V Flip 5G Smartphone Snapdragon 8 + Gen1 50MP+12MP Camera 4800mAh Battery 66W Fast Charging AMOLED CDMA/LTE

2024 New Honor Magic V Flip 5G Smartphone Snapdragon 8 + Gen1 50MP+12MP Camera 4800mAh Battery 66W Fast Charging AMOLED CDMA/LTE

$7884.5(346)
MOQ: 1 piece
Honor Magic V6
Guangzhou Anmu Electronics Co., Ltd.Guangzhou Anmu Electronics Co., Ltd.verified🇨🇳CN1 yrs
Honor Magic V5 14 Pro Max Global Version Smart Cell Phone with Octa Core CPU 512 GB ROM Dual SIM Card Support CDMA & LTE

Honor Magic V5 14 Pro Max Global Version Smart Cell Phone with Octa Core CPU 512 GB ROM Dual SIM Card Support CDMA & LTE

$12,5004.2(721)
MOQ: 1 piece
Honor Magic V6
Mofeng electronic technology INCMofeng electronic technology INCverified🇺🇸US10 yrs
2026 New Arrival Honor Magic V6 5G Folded Screen Snapdragon 8 Elite 80W 4.1mm Thickness for Honor AI Life

2026 New Arrival Honor Magic V6 5G Folded Screen Snapdragon 8 Elite 80W 4.1mm Thickness for Honor AI Life

$1,479-2,0493.9(402)
MOQ: 1 piece
Honor Magic V6
Shanghai Bioe International Trade Co., Ltd.Shanghai Bioe International Trade Co., Ltd.verified🇨🇳CN12 yrs
Honor Magic V6 5G Folded Screen AMOLED Octa Core Snapdragon 800 Series 80W 4.1mm Thickness French/Spanish 120Hz Dual SIM Card

Honor Magic V6 5G Folded Screen AMOLED Octa Core Snapdragon 800 Series 80W 4.1mm Thickness French/Spanish 120Hz Dual SIM Card

$1,691-2,0484.4(363)
MOQ: 1 piece
Honor Magic V6
Fuzhou Cangshan District Silk Road Cloud Trade Technology Co., Ltd.Fuzhou Cangshan District Silk Road Cloud Trade Technology Co., Ltd.verified🇨🇳CN5 yrs
2024 New Arrival Fashion Honor Magic Vs3 5G Folded Screen 7.92" Snapdragon 8 Gen2 MagicOS 8.0.1 120Hz 66W BATTERY 5000 Mah NFC

2024 New Arrival Fashion Honor Magic Vs3 5G Folded Screen 7.92" Snapdragon 8 Gen2 MagicOS 8.0.1 120Hz 66W BATTERY 5000 Mah NFC

$1,010-1,2504.4(143)
MOQ: 1 piece
Honor Magic V6
Jinjiang Qingyang Street Nianniu E-Commerce FirmJinjiang Qingyang Street Nianniu E-Commerce Firmverified🇨🇳CN8 yrs

Sources & References

25 sources cited · Verified industry data & reports

Honor Smartphone Market Share 2026 Trend Insights

www.accio.com

Recent Activity: As of February 7, 2026, the search interest was at 8, suggesting a low but present level of ongoing interest 1. Targeted Marketing: Honor should align its marketing campaigns and product announcements with periods of high public interest to maximize visibility. Content Strategy: Develop content that addresses market share discussions, growth reports, and future product launches to capture existing search interest. Competitive Analysis: Monitor search trends for competitors to identify shifts in consumer attention and adjust strategies accordingly. Commitment to Tech Innovation: Honor emphasizes key areas such as imaging, AI, and battery technology to deliver a superior user experience in both China and global markets 2. Declining Sales Projections: Global smartphone shipments are projected to decline by 2.1% in 2026 3. This is primarily due to a 20-30% increase in component costs, particularly for legacy memory chips, driven by the shift towards AI server production 3. AI Integration: Leverage AI integration in new products, such as the "ROBOT PHONE," to differentiate offerings and attract consumers seeking advanced functionalities. The global smartphone market in 2026 presents a mixed outlook, with overall shipment declines expected due to rising component costs, yet specific brands like Honor demonstrate significant growth potential in strategic segments. Smartphones Market Analysis 2026. Global Smartphones market size 2021 was recorded $452.02 Billion whereas by the end of 2025 it will reach $546.3 Billion.Read more ... Honor quietly had the strongest growth of any major phone ...

Trending Promo Products for 2026 | 4imprint Articles

www.4imprint.com

So whether you give customers a Crossland® Cuff Beanie or Halftime Heather Pom Beanie as a winter loyalty program incentive, you’re harnessing the power of one of the top promotional products on the market. ... When it comes to caps, a few on-trend styles are riding high into 2026. Merchandiser Michelle said a Push Pop Fidget Wrist Strap Keychain gives the recipient something tactile and soothing, while the Knox Keychain with Phone Holder performs double duty, functioning as a bottle opener and phone stand. Both are among her top product picks for 2026. Staying on top of trends—and making your move when an opportunity arises—can lead to big wins for your brand. Put these trending promotional products in your marketing plans and make 2026 your best year yet! That’s true promo power! One promotional drinkware item averages more than 3,100 impressions · Stanley® vacuum mugs and similar styles are expected to extend their status as top promotional products in 2026. The Intrepid Vacuum Mug with Straw is a more affordable alternative to the big-name brand with the same thirst-quenching capacity. The same holds true for the Yowie Vacuum Tumbler, which features a trendy matte powder-coated finish. Millennial and Gen Z audiences especially love these versatile promos. Branded stickers are low-cost giveaways at trade shows, farmers’ markets and your front reception area! For more ideas on how to make your message stick, read how custom sticker giveaways can take your brand anywhere. Other trending promotional items put a fun twist on a traditional favorite.

8 Hot Promo Product Trends for 2026 | PromoCentric

www.promocentric.com

Promotional marketing in 2026 continues to evolve beyond traditional giveaways to meaningful brand experiences. Forward-thinking companies recognize that customers expect more: more intention, more usefulness, and more alignment with their values. The brands who get it right embrace sustainability, personalization, sensory experience, and real-world utility–while still leaving room for innovation and fun. Here are 8 defining trends shaping the year ahead: From rushed timelines to wrong product choices—lessons learned from years of hands-on experience. Promo marketing can be magic. The right piece of merch ... Read More · Why Branded Swag Beats Another Email in the Inbox You don’t remember the promotional email. On-Trend Color How do you feel about “Cloud Dancer,” Pantone’s 2026 Color of the Year? Opinions are mixed, but we personally love this calm shade of white as an antidote to the noise and sensory overload of the world. Its neutral palette also conveys subtlety and sophistication–not to mention it goes with everything! Takeaway: Align your promo with your values by choosing sustainable materials and supporting ethical brands. Gifting “merch that matters” signals integrity, builds trust, and makes a positive impact. Phygital Engagement: Physical X Digital Consumers in 2026 are looking for experiences that blend the physical and digital worlds.

Best 50 promotional products and trends in 2026

www.vistaprint.com

Our 2026 promotional product trends reveal even preferences along generational lines. Gen Z is the most responsive generation overall, as 80% say receiving a promotional product positively changed their brand perception (vs. 55% of Boomers). Gen Z is also far more likely to take digital action after receiving a promo product, with 39% scanning a QR code (vs. Aligning your promotional product strategy with consumer preferences is key to standing out in a competitive market. By selecting high-quality, useful and on-brand items that resonate with your target audience, you can increase brand recall, influence consumer behavior and foster long-term loyalty. Whether you’re looking to hand out branded pens, create unique promotional swag or fine-tune your strategy for maximum impact, we’re here to help you navigate the top promotional product trends for 2026 and beyond. Discover the top promotional products of 2026 to see how promotional product trends can maximize your marketing impact. This lets you compare promo products to other marketing spend without needing any new assumptions. When it comes to the top promotional product ideas in 2026, the key to success lies in choosing items that are not only practical but also aligned with your brand values and the needs of your target audience.

HONOR MWC 2026 Global Launch Event - HONOR Global

www.honor.com

Latest Product HONOR MagicBook Art Series HONOR MagicBook Pro Series HONOR MagicBook N Series HONOR MagicBook X Series ... HONOR Self-Developed Robot First Breaks the Human Half-marathon LimitNew HONOR MAGIC STORIES AWARDS 2026New HONOR MWC 2026 Global Launch Event HONOR Self-Developed Robot First Breaks the Human Half-marathon LimitNew HONOR MAGIC STORIES AWARDS 2026New HONOR MWC 2026 Global Launch Event ... Welcome to Honor Platform which is a platform consisting of our corporate website and HONOR CLUB. We promise to take appropriate security measures to protect your personal information. For more information, please read the HONOR Platform Privacy Statement. By clicking AGREE, you indicate that you accept the HONOR PLATFORM TERMS OF USE. Keep up to date with Honor products, services and discounts via email.

IDC - Smartphone Market Share

www.idc.com

Company 1Q26 Shipments 1Q26 Market Share 1Q25 Shipments 1Q25 Market Share Year-Over-Year Change Samsung 62.4 21.2% 60.6 20.0% 2.9% Apple 61.8 21.0% 59.1 19.5% 4.4% Xiaomi 33.8 11.5% 41.8 13.8% -19.1% OPPO 30.7 10.5% 34.1 11.3% -9.9% vivo 21.2 7.2% 22.7 7.5% -6.9% Others 84.0 28.6% 84.3 27.8% -0.3% Total 293.8 100.0% 302.6 100.0% -2.9% […] Despite the negative shipment outlook, the market is moving towards higher ASPs due to rising costs and strategic shifts in vendor portfolios towards higher product mix. The premiumization trend will continue even as the memory prices are expected to stabilize by the second half of 2027. Top 5 Companies, Worldwide Smartphone Shipments, Market Share, and Year-Over-Year Growth, Q1 2026 (Top 5 Companies, Worldwide Smartphone Shipments, Market Share, and Year-Over-Year Growth, Q1 2026 ) Huawei has expanded HarmonyOS into the entry-level segment, sustained or reduced pricing on new models, and continued promotional support for older devices. The strategy has worked, particularly in China’s lower-tier cities, where the affordability gap created by rising Android ASPs has opened space for a domestic alternative. ... For the second consecutive year, foldables are the one product segment defying the downturn. The category is forecast to grow 20% year-on-year in 2026, supported by new models from existing players and, more importantly, Apple’s long-anticipated entry into the segment in the second half of the year. OEMs are responding with tighter cost controls, reduced marketing and channel support, and increased use of despecing strategies – but such measures also limit growth. 2026 represents a critical inflection point for vendors to reinvent themselves as rising component, energy, and logistics costs due to the recent war in the Middle East compound downside risks on the market outlook and pressure global smartphone demand.”