Onida Electronics
Overview
Product sourcing insights & recommendations
Onida Electronics (MIRC Electronics) is undergoing a major ₹149 crore turnaround in 2026, pivoting from a component manufacturer to a premium consumer brand MultibaggNewindianexpress. The company is leveraging its iconic "Devil" mascot to rebuild brand equity while targeting a ₹2,000 crore revenue goal within 4–5 years MultibaggNewindianexpress.
Key Product & Market Trends
* Premium Tech Pivot: Onida has launched a 100-inch QD Mini LED TV to compete in the high-end display segment Youtube.
* AI Integration: A new range of AI-enabled air conditioners focuses on energy efficiency and enhanced cooling, supported by AI-driven multilingual customer service MultibaggSahi.
* Market Share Ambition: The brand aims for a 10% to 12% market share in its core categories (ACs, TVs, and washing machines) within the next three years Multibagg.
* Distribution Expansion: Plans are underway to expand from 4,500 to over 10,000 retail outlets, including 100 exclusive Onida stores Newindianexpress.
* Local Manufacturing: Utilizing its PLI-approved Wada plant in Maharashtra, Onida is increasing localization for television components to improve margins Trendlyne.
I have identified several products and relevant suppliers for smart TVs and other household electronics. You can find the detailed listings and supplier profiles in the files below.
You can explore Onida's comeback and market opportunities further with these options:
Onida Smart Tv Led Ac Washing Machine Microwave Oven
Products · 2 lists
Factory OEM Smart TV 32-85 Inch LED LCD 4K UHD Hotel TV
Panasoni Samsungs Quality Large Capacity Fully Automatic Stainless Steel Washer Electric Household Use for Hotels
Foshan Huazhou Intelligent Technology Co., Ltd.🇨🇳CN1 yr
Factory OEM 24 32 43 55 65 Inch Plastic Frame Smart TV LED TV 4K Official TV Wholesale
Foshan Hong Xian Electronics Co., Ltd.verified🇨🇳CN5 yrs
OEM Customizable 85-Inch Android Smart LED TV 4K Television with 24 32" 40 43 50 55 65 70 75 85 100 110 Inches Normal TV
Foshan Shangshijinpin Technology Co., Ltd.🇨🇳CN1 yr
Manufacturer Flat Screen Televisions Smart Tv 24 32 40 43 50 55 65 85 Inch Led Tv Inteligente De 65 Pulgadas Android Televisores
Guangzhou Yuexiang Electronic Technology Co., Ltd.verified🇨🇳CN6 yrs
Factory OEM Brand 43inch Smart TV With DVB T T2 S2 43 50 55 65 Inch LED TV Televisions Smart TV
Guangzhou Yitai Electronics Co., Ltd.verified🇨🇳CN12 yrs
Wholesale 65 Inch 4K Smart Android LED QLED TV 55 43 Inch 2k 4k BOE a Grade Panel 32inch DVB T2S2
Guangzhou Hongxun Electronics Co., Ltd.🇨🇳CN21 yrs
LED/QLED/OLED Smart TV 4K 30inch/40inch/50inch/65inch/75inch/85inch/100inch/110inch Hot Sale Cheap Price Turkey Android Wifi
Dongguan Hersense Machine Co., Ltd.🇨🇳CN4 yrs
Television 1080p Wholesale 4k Smart Tv 32-55 Inch Transparent Oled Tv 32 Inch Smart Tv
Guangzhou Soho Industry Co., Limited🇨🇳CN6 yrs
75 Inch 4K UHD Smart TV with LED Backlight 120Hz Refresh Rate and HDR
Guangzhou Duoye Trading Co., Ltd.🇨🇳CN1 yr
32-Inch Smart LED TV with Android and WiFi HD Various Sizes Flat Screen Smart Tvs for Bathroom Use
Guangdong Rixian Technology Co., Ltd.verified🇨🇳CN3 yrs
Factory Direct Sale Large Size LED Smart TV with TV Stand Full HD 1080p 32-85" Screen Sizes for Hotel Use
Chongqing Cuibo Technology Co., Ltd.🇨🇳CN5 yrs
Full HD LED Smart TV Custom Logo Brand 17/22/32/40/43/50/55/65/75/85/100 Inch Android 14 Wi-Fi Built-In Speaker
Foshan Yuyixian Electronics Co., Ltd.verified🇨🇳CN1 yr
Factory Price Original Vidaa 43 Inches 45Inches 50 Inches 65Inch OEM 4K UHD LED TV Smart Televisions
Guangzhou Yangtong Electronics Co., Ltd.verified🇨🇳CN18 yrs
TCL LED Smart TV 32-120 Inch 4K UHD 120Hz Hotel TV
ARKTV LIMITED🇭🇰HK1 yr
Customized LED TV Smart Television FHD UHD 32 40 50 55 65 Inch Led Tv Smart 2K 4K TV
Guangdong Kuai Intelligent Technology Co., Ltd.🇨🇳CN6 yrs
Television Smart UHD TabletTV 32 43 50 55 65 75 85 100 Inches Led 4k Television With Large Screen Android Wifi for Hotel Use
High Quality 32 40 43 50 55 Inch Smart LED TV For Sale
Guangdong Songying Technology Co., Ltd.verified🇨🇳CN2 yrs
75 Inch 4K UHD Smart TV with LED Backlight 120Hz Refresh Rate and HDR
Foshan Qinlun Trading Co., Ltd.🇨🇳CN1 yr
SEEWORLD Televisores OLED TVs 55 Inch Smart 43 50 65 75 85 Inches 4K UHD Smart TV WebOS Google Android LED TV OEM Manufacturer
Guangzhou Gold&Lucky Electronics Technology Co., Ltd.🇨🇳CN10 yrs
65 Inch Smart LED High-definition Smart TV with Android System, WiFi Home Theater Dolby Vision with LAN Interface
Shenbo International Trading (Gansu) Co., Ltd.verified🇨🇳CN2 yrs
Normal Televisions Accept Custom 4K Android Flat Screen Led Tv Smart 32 43 50 55 65 75 40 Inch Smart Tv Televisions Smart Tvs
Guangzhou Lianxian Electronic Technology Co., Ltd.verified🇨🇳CN4 yrs
CHIGO Reliable QLED Smart TV 65 Inch 4K 8K LED 120Hz/144Hz Refresh Rate WebOS Multi-language OSD A+ Grade Panel for Hotel Use
Guangdong Waigaa Electronics Co., Ltd.verified🇨🇳CN4 yrs
Smart TV 32 40 43 50 55 65 75 Inch LED LCD 4K HD Frameless Television
Guangzhou Hanyang Electronics Co., Ltd.🇨🇳CN6 yrs
OEM 70" 4K 240Hz Frameless LED Smart TV with WiFi-Black Cabinet
Factory Price Frameless 55-Inch Ultra-Thin Smart TV 4K UHD Android LED Backlight Black LAN & Intelligent for Control
Guangzhou Chaoding Electronic Manufacturing Co., Ltd.🇨🇳CN1 yr
VSTl 55 Inch Smart LED TV Satellite Tv With Google and WiFi 4K UHD Variety of Sizes Including 32 43 50 65 75 85lnches
Guangdong Weishi Technology Co., Ltd.verified🇨🇳CN2 yrs
The Latest TV System Smart 55 Inch Led Tv with Led Tv Parts
Jiangmen Jinling Electrical Appliances Co., Ltd.verified🇨🇳CN7 yrs
OEM ODM Manufacturer Television Smart TV 32 40 43 50 55 65 75 85 Inch LED TV Inteligente De 65 Pulgadas Android Televisores
Guangzhou Shiyao Electronics Co., Ltd.🇨🇳CN1 yrOEM ODM Manufacturer Television Smart TV 32 40 43 50 55 65 75 85 Inch LED TV Inteligente De 65 Pulgadas Android Televisores
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Sources & References
27 sources cited · Verified industry data & reports
Onida turnaround plan: ₹149 crore raise, AI push 2026
Multibagg AI
Onida has stated an aim to reach 10% to 12% market share in each product category over the next three years and expects revenue of ₹2,000 crore ...
Iconic brand Onida scripting a comeback?
The New Indian Express
Our aim is to regain our market share and make premium products available at affordable prices. We expect to rebuild our brand and not restrict ...
Onida - 2026 Company Profile & Team
Tracxn
Product range includes washing machines, DVD players, ACs, microwave ovens, flat panel TVs, listed with a market valuation of around Rs.350 Cr.
Onida Electronics
Wikipedia
Products Televisions Air conditioners Washing machines Refrigerators Microwaves Revenue Increase ₹15,284.6 million. Onida brand has following range of products ...
MIRC Electronics Q4 Loss Widens to ₹47.4 Cr Amid 30% ...
Sahi
In early 2026, MIRC Electronics attempted to revitalize the Onida brand with a new range of AI-enabled air conditioners, but initial market ...
Updates, Announcements & Press Releases
Onida
Stay informed with the latest news and press releases from Onida, featuring product launches, company updates, and industry insights.